How Early AV Planning Helps Architects, Contractors and Businesses Create Conference Rooms That Look Better, Perform Better and Avoid Costly Changes Later
A modern conference room may look simple when it's finished.
A display on the wall. A camera positioned near the screen. Microphones that barely attract attention. Speakers integrated into the ceiling. A simple control interface on the table or wall.
But behind that simplicity is a considerable amount of planning.
Displays need power and data. Cameras need the correct position and viewing angle. Microphones need to capture everyone in the room. Speakers need appropriate placement. Videoconferencing equipment needs network connectivity. Tables may require floor boxes. Equipment needs somewhere to live. Lighting and acoustics affect how people look and sound on camera.
And all of those systems need to coordinate with the architecture.
That's why one of the biggest mistakes a business can make when building or renovating office space is waiting until construction is nearly complete to start thinking about conference room technology.
The best conference rooms aren't rooms where technology was added at the end. The technology was considered while the room itself was being designed.
At Xtend Technologies, we encourage businesses, architects, interior designers, general contractors and electrical contractors to bring us into the conversation early—ideally while architectural and electrical plans are still being developed.
Here's why.
A Conference Room Is Now a Technology Space
The role of the conference room has changed.
It isn't simply a table surrounded by chairs anymore.
Today's room may need to support:
- Microsoft Teams or Zoom meetings
- Presentations
- Wireless content sharing
- Laptop connectivity
- Multiple displays
- Cameras
- Microphones
- Loudspeakers
- Room scheduling
- Lighting control
- Motorized shades
- Digital signage
- BYOD meetings
- Remote participants
- In-room participants
- Training and collaboration
That makes the conference room one of the most technology-intensive spaces in many modern offices.
Yet technology planning is sometimes postponed until after the architect, contractor, electrician and furniture supplier have already made critical decisions.
That's backwards.
Technology requirements should help inform the room design—not be forced into it afterward.
Start With How the Room Will Be Used
Before choosing a display, camera or microphone, we want to understand what actually happens in the room.
Is this primarily an executive boardroom?
A small huddle space?
A client presentation room?
A training room?
A divisible multipurpose room?
Will most meetings include remote participants?
Will employees primarily use Microsoft Teams, Zoom or another platform?
Will visitors need to connect their own laptops?
How many people normally sit in the room?
What happens when the room is completely full?
These questions determine the technology requirements.
A six-person meeting room and a 24-person executive boardroom shouldn't simply be scaled versions of the same design.
The room should be designed around the meeting experience first.
1. Display Size and Location Should Be Determined Early
One of the first decisions is what everyone needs to see.
A display that's too small may technically work, but participants at the opposite end of the room may struggle to read spreadsheets, drawings or presentation details.
Larger rooms may require dual displays, multiple displays, projection or other large-format solutions.
But display selection affects more than picture size.
The design team also needs to consider:
- Viewing distance
- Seating positions
- Wall dimensions
- Display height
- Furniture
- Camera location
- Power
- Data
- Structural support
- Cable pathways
- Architectural finishes
Waiting until the wall is finished to decide that the room needs a significantly larger display can create unnecessary compromises.
Determine the visual requirements early and let the architecture accommodate them.
2. Camera Placement Should Be Coordinated With the Room
Videoconferencing is about more than simply getting a camera into the room.
Where the camera is positioned affects how natural the meeting feels for remote participants.
Mount it too high and everyone appears to be looking downward.
Place it too far from the display and eye contact can feel unnatural.
Select the wrong field of view and participants at the edges of the table may not be captured properly.
Room geometry, seating position and display location all influence camera design.
Modern cameras can offer sophisticated capabilities such as participant framing and speaker tracking, but technology still needs an appropriate physical location from which to operate.
Good camera performance begins with good room design.
3. Great Meetings Depend on Great Audio
People often focus on the display when designing a conference room.
But in many meetings, audio is even more important than video.
You can tolerate a remote participant whose image isn't perfect.
It's much harder to participate in a meeting when you can't understand what they're saying.
Microphone design should consider:
- Table dimensions
- Seating capacity
- Ceiling height
- Room acoustics
- Microphone pickup patterns
- HVAC noise
- Speaker locations
- Furniture
- How people actually use the room
Depending on the application, microphones might be integrated into the table, ceiling or another part of the room.
The correct approach isn't simply the one with the fewest visible devices.
It's the one that provides clear, intelligible communication while respecting the room's design.
4. Acoustics Need to Be Considered Before the Room Is Finished
Beautiful conference rooms can sound terrible.
Glass walls, hard floors, exposed ceilings and other reflective materials can create excessive reverberation.
That may be uncomfortable for people sitting in the room, but it can be even more problematic for microphones.
A room that looks spectacular but sounds echoey can make videoconferencing unnecessarily difficult.
This is why AV planning should coordinate with architectural and interior design.
Acoustic considerations can include:
- Ceiling treatments
- Wall treatments
- Carpet and flooring
- Drapery
- Furnishings
- Acoustic panels
- Sound isolation
- Mechanical-system noise
Not every conference room requires extensive acoustic treatment.
But every important conference room should at least have its acoustic environment considered.
You can't solve every architectural acoustics problem by buying a more expensive microphone.
5. The Conference Table Is Part of the Technology Design
This is one of the easiest details to overlook.
The conference table may need to accommodate:
Power.
USB connectivity.
Laptop connections.
Microphones.
Touchscreen controls.
Cable management.
Where do those connections come from?
If they're coming through the floor, a floor box may need to be positioned before concrete, flooring or furniture installation.
If the table is custom fabricated, technology may need to be coordinated with the millworker or furniture manufacturer.
Otherwise, you can end up with an expensive conference table and cables running across the floor because nobody planned how technology would reach it.
Early coordination prevents that.
6. Decide Where the Equipment Will Live
Conference rooms often contain more equipment than users ever see.
Behind the finished experience may be:
- AV processors
- Network switches
- Amplifiers
- Videoconferencing hardware
- Control processors
- Power management
- Wireless presentation equipment
- USB extenders
- Video-distribution equipment
Some equipment can live behind a display.
Other equipment may be better located in a credenza, rack or dedicated technology room.
That decision affects heat management, serviceability, cabling and furniture design.
The best time to figure out where the equipment goes is before the room is built around it.
7. Power, Data and Cable Pathways Need to Be Coordinated
A sophisticated AV system cannot be installed cleanly if the infrastructure isn't there.
During design, we can help identify requirements for:
- Electrical power
- Network connections
- Conduit
- Floor boxes
- Cable pathways
- Display locations
- Camera locations
- Speaker locations
- Microphone locations
- Equipment racks
- Control interfaces
This information can then be coordinated with the architect, general contractor and electrical contractor.
It is significantly easier to install the correct infrastructure during construction than to discover after drywall that a critical cable pathway doesn't exist.
Phase the equipment if necessary. Don't eliminate the infrastructure you may need later.
8. Lighting Matters on Camera
Lighting design has become increasingly important in conference rooms because the room isn't only being viewed by the people sitting inside it.
It's also being viewed through a camera.
Poorly positioned lighting can create shadows across people's faces.
Extremely bright windows behind participants can create difficult camera conditions.
Lighting directly above the conference table may look fine architecturally while creating an unflattering videoconferencing environment.
A better approach considers:
- Facial illumination
- Color quality
- Glare
- Daylight
- Display reflections
- Camera exposure
- Presentation modes
- Videoconferencing modes
Lighting control and motorized shades can make these spaces considerably easier to use.
A VIDEOCONFERENCE scene, for example, could establish an appropriate lighting environment and adjust shades before the meeting begins.
Technology can then support the architecture instead of fighting it.
9. The Network Is Part of the Conference Room
Modern conference rooms depend heavily on the network.
Videoconferencing, wireless presentation, room scheduling and many other services require reliable connectivity.
That means the conference room design should also consider:
- Wired network connections
- Wi-Fi coverage
- Network capacity
- Quality of service where appropriate
- Device connectivity
- Remote management
- Security requirements
For businesses with multiple conference rooms, training rooms and collaborative spaces, this becomes even more important.
The AV system and IT infrastructure should be designed to work together.
10. The Room Should Be Easy for Anyone to Use
The ultimate measure of a conference room isn't how sophisticated the technology is.
It's whether people can walk into the room and confidently start a meeting.
A well-designed room should minimize questions such as:
Which remote do I use?
How do I get my laptop onto the display?
Why can't they hear us?
Which input do I select?
How do I join the Teams meeting?
Who knows how this room works?
Depending on the application, control might be provided through a touchscreen, dedicated buttons or the native interface of the videoconferencing platform.
The objective should always be the same:
Make sophisticated technology feel simple.
Collaboration Is the Key to Better Conference Rooms
Successful commercial technology projects rarely happen in isolation.
Xtend Technologies works collaboratively with:
Business owners and leadership teams
Architects
Interior designers
General contractors
Electrical contractors
IT professionals
Furniture and millwork providers
Each participant has an important role.
Our responsibility is to represent the technology requirements early enough that they can be incorporated into the overall design.
We can review architectural plans, discuss room usage, develop technology requirements and coordinate those requirements with the project team before construction makes changes more difficult or expensive.
Our goal isn't to arrive at the end of construction and figure out where the technology will fit.
Our goal is to help design the room so the technology already has a place.
When Should You Bring Xtend Into the Project?
Ideally, during architectural plan development.
If the architect is still developing room layouts, that's an excellent time to begin discussing AV.
The next-best opportunity is when architectural plans are near finalization or have just been completed, before electrical and construction details are fully committed.
Already further along?
Send us the plans anyway.
We can review the conference rooms, boardrooms, training spaces and other technology areas and determine what still needs to be coordinated.
The important thing is to avoid waiting until someone says:
“The conference room is almost finished. Now we need a TV and a camera.”
By then, many decisions have already been made.
Planning a New Office or Commercial Renovation?
Xtend Technologies provides professional commercial AV design and integration for businesses throughout Northeast Ohio.
Our commercial technology capabilities include:
- Conference rooms
- Executive boardrooms
- Videoconferencing
- Microsoft Teams and Zoom environments
- Displays and projection
- Cameras and microphones
- Commercial audio
- AV control
- Wireless presentation
- Digital signage
- Training rooms
- Auditoriums
- Network infrastructure
- Lighting control
- Acoustic coordination
- Equipment racks and power management
Whether you're building a new office, expanding an existing facility or renovating a conference room, getting the technology team involved early can create a better finished result.
Have Architectural Plans? Send Them to Us.
Planning a new office or renovation? Send Xtend Technologies your architectural plans and let our design team collaborate with your architect, contractor and IT team before construction begins.
Start My Conference Room Design
Commercial AV Design Throughout Cleveland & Northeast Ohio
Xtend Technologies designs and integrates conference rooms, boardrooms, videoconferencing systems and commercial AV solutions for businesses throughout Cleveland and Northeast Ohio, including Cuyahoga, Summit, Medina, Lake, Lorain and Geauga Counties.
We collaborate with businesses, architects, interior designers, general contractors, electrical contractors and IT professionals to develop technology systems that complement the architecture and support how each space will actually be used.
The best conference room technology shouldn't look like it was added after construction. It should look like it was always part of the plan.
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